Golden hour, warm sand and the city skyline glowing in the distance – this summer, Shanghai's most unexpected getaway isn't on a faraway coast, but right here in the heart of the city.
From August 21 to September 7, the Urban Beach Carnival transforms the North Bund International Passenger Center into a pop-up paradise inspired by dreamy sunset islands and seaside holidays.
Designed as a "sunset island getaway," this immersive beach-themed experience brings the spirit of vacation to the waterfront with a sprawling urban sand zone, a sunset market filled with lifestyle finds, seasonal snacks and beach accessories, plus daily activities that turn the boardwalk into your personal playground.
Every evening, catch the golden light at the carnival's dedicated sunset selfie spot, perfect for snapping photos or simply soaking in the view.
Whether you're lounging with a drink, playing barefoot in the sand, or shopping under twinkling lights, this is your invitation to relax, escape, and embrace the magic of Shanghai's summer nights.
If you go:
Dates: August 21-September 7
Venue: North Bund International Passenger Center 北外滩国客中心
Address: 500 Dongdaming Road 东大名路500号