Adorable Butterbear finally makes her Shanghai debut

The internationally adored Butterbear has landed in Shanghai!

Now open at Grand Gateway 66 in Xuhui District, the Butterbear-themed exhibition is making waves with its first-ever Shanghai show, open now and running through May 20.

Blending global charm with local flair, Butterbear makes its debut as a stylish "fashion star," featuring exclusive Shanghai touches like magnolia-inspired accessories and limited-edition polka-dot designs.

Adding even more excitement, the life-size Butterbear mascot is making live appearances as "one-day store manager," offering fans a rare chance for real-world interactions — something few IP exhibitions offer.

This experience ties into Xuhui's "first launch, first show" economy, making it not just a place to snap photos, but a way to connect, shop, and celebrate creativity in the heart of the city.

From the outdoor plazas of Grand Gateway 66 to the bustling Metro City walkway, Butterbear installations are lighting up the Xujiahui commercial district, turning everyday strolls into a journey through style, dreams, and a little bit of magic.

If you haven't visited yet, don't wait — Butterbear is waiting to meet you.

Date: April 19-May 20

Venue: Grand Gateway 66

Address: 1 Hongqiao Rd