A World of Wonder Awaits at Shanghai's Children's Book Fair

The 12th China Shanghai International Children's Book Fair (CCBF) will be held at the Shanghai World Expo Exhibition & Convention Center from November 14 to 16.

With over 20,000 new children's books, hundreds of professional forums, creative showcases and family-friendly activities, over 470 exhibitors from 35 countries and regions will transform the city into a creative hub.

CCBF is one of the world's most influential children's content and cross-cultural exchange stages, combining literature, design and education.

A Global Gathering

This year's CCBF welcomes a constellation of well-known creators from five continents, including award-winning illustrators, groundbreaking authors and creative visionaries shaping the future of children's literature.

From Hans Christian Andersen Award winners and Kate Greenaway medalists to new-generation talent from Europe, Asia and North America, the fair celebrates the art of imagination in all its forms.

Several international creators will make their China debut this year, sharing fresh perspectives that span cultures and artistic traditions. Their presence transforms Shanghai into a meeting place of ideas, where creativity transcends language, stories inspire empathy and the universal magic of reading connects children around the world.

Stories Without Borders

Throughout the three-day fair, international creators and industry experts will explore how children's books continue to evolve in a global context, merging print with animation, games and immersive media.

The Illustrator Survival Corner, co-hosted with the Bologna Children's Book Fair, returns with creative workshops, portfolio reviews, and dialogues with masters of the craft.

Meanwhile, the Global Launchpad for Children's Books will debut 270 new titles from 14 countries, making CCBF the go-to stage for world premieres and industry connections.

These initiatives reflect Shanghai's growing role as a creative powerhouse – where East meets West and where imagination meets innovation.

Where Reading Meets the City

Beyond the exhibition halls, CCBF will extend its cultural energy across the city through the Shanghai Children's Reading Season, uniting more than 80 bookstores and libraries in storytelling events, author meetups and parent-child workshops.

Visitors can experience the city's reading culture through pop-up exhibitions and interactive programs linking publishing with tourism, retail and art.

As the largest children's book fair in the Asia-Pacific, CCBF is not just an industry event but a celebration of creativity, diversity and the limitless power of imagination.

Each edition strengthens Shanghai's reputation as a world capital for children's literature and global exchange, where every story begins a new connection.

Admission & Ticketing

Date: November 14-16

Venue: Shanghai World Expo Exhibition & Convention Center 上海世博展览馆

Address: 850 Bocheng Rd 博成路850号

Real-Name Admission:

All visitors are required to purchase tickets and enter with valid identification (ID card, passport, or travel permit for Hong Kong, Macau and Taiwan).

Professional Access:

From November 14 to 16, the rights & licensing zone will be open to trade visitors only. Professionals engaged in children's publishing, education, entertainment and related industries may register online for free professional admission through the official CCBF registration system. Approved registrants will receive a confirmation pass before entry.

Public Access & Ticketing Platform:

The official ticketing partner for public visitors is Maoyan. Click here to find out how to buy tickets on Maoyan using WeChat mini-program translation tools.

Tickets can be purchased in advance or on-site during the fair.

On-site Ticket Prices

Adult (single-day): 68 yuan (US$9.5)

Child under 1.3m: 20 yuan

Weekend pass (adult): 100 yuan

Weekend pass (child under 1.3m): 20 yuan

Pre-sale Discounts (available until November 13, 4pm)

Adult (single-day): 50 yuan

Child under 1.3m: 10 yuan

Weekend pass (adult): 80 yuan

Weekend pass (child under 1.3m): 10 yuan

Commemorative set ticket: 80 yuan per adult, 40 yuan per child under 1.3m